REIGN Press Release

Crafted Elegance: REIGN and Happy Yarn Unveil the Starry Crown at the Moon Collection

Hong Kong, September 09, 2024 – In a remarkable display of collaboration, REIGN, the esteemed ...

Fusing Noble Delicacy, Artistry, and Technology: Elevating Product Value and Captivating Discerning Customers. Promoting Cross-cultural Collaboration and IP to Expand Global Market Reach

Samuel revealed plans for collaborations with the Cultural Relics Bureau and museums in mainland China, aimed at creating exquisite items related to cultural relics for sale overseas, fostering cultural exchanges between China and other nations. Currently, REIGN does not have physical stores in mainland China, but their presence can be found in duty-free shops at airports and museums.

Unleashing the Creative Revolution: REIGN's Web3 Project Makes Waves in Hong Kong

In a recent interview with Hong Kong Wen Wei Po, Samuel Lam Hon Yuen revealed that REIGN embarked on its Web3 exploration in 2023, commencing a three-year journey toward revolutionizing the industry. Operating under the brand name REIGN, the company acts as a distinguished agent for a diverse array of art-tech products, showcasing masterpieces including Klimt's "The Kiss," works by Picasso and Van Gogh, and an extensive assortment of other art treasures. REIGN seamlessly integrates these cultural artifacts with cutting-edge art technology and blockchain solutions, elevating the overall experience for collectors and enthusiasts alike.

REIGN Tokyo Flagship Store Launches, Showcasing Exclusive Art and Crafted Luxury Products

Tokyo, Japan - REIGN, a prestigious luxury brand at the forefront of the digital art revolution, has officially launched its flagship store in Tokyo, Japan. This highly-anticipated event introduces a unique collection of limited edition art and meticulously crafted luxury products that seamlessly blend China's national brand, Western art, and wine-tasting culture with cutting-edge technology.

REIGN and the Belvedere Museum Vienna Host Exclusive Soirée at K11 Musea Hong Kong

Samuel Lam Hon Yuen, CTO of REIGN, officially announced the partnership between REIGN and the Belvedere Museum Vienna. In his speech, Lam expressed his excitement about the collaboration, which merges the luxury art brand from Hong Kong with the iconic masterpiece "The Kiss" by Klimt from Austria. REIGN's innovative approach to art and technology, combined with its collaboration with the Belvedere Museum, aligns with Hong Kong's Art & Cultural Exchange Center's vision. Lam raised a toast to the partnership, emphasizing their commitment to shaping the future of art and technology

REIGN : Establishment of Strategic Partnership between Belvedere Museums in Austria and REIGN Corporation

REIGN Digital Art is an esteemed luxury brand in Hong Kong at the forefront of the digital art revolution, merging China's national brand, Western art, and wine-tasting culture with advanced technology. Based in Hong Kong, a city known for its vibrant fusion of Eastern and Western influences, we are dedicated to creating innovative and immersive experiences that transcend traditional boundaries.

With the Hong Kong Government's (HKSAR) embrace of Web 3.0 technology, we are proud to contribute to the city's ambitions of becoming an international hub for Web3 technology and a center for cultural and artistic exchange between China and the rest of the world.

REIGN : Unveiling the Sensational REIGN Picasso Moutai at the Illustrious "Christie's" Art Auction

REIGN : Experience the Ultimate Fusion of Luxury: Reign Collaborates with Cartier for an Exquisite Moutai Wine Tasting Event

Unleash the Majesty: Introducing the Year of the Dragon Moutai Wine Case - A Limited Edition Masterpiece by REIGN

Introducing the Exquisite Limited Edition Year of the Dragon Moutai Wine Case by REIGN in 2024! ...

Now TV Media Interview (30th July 2023) - REIGN DIGITAL ART

REIGN : The Epic Fusion of East Meets West, Where Art Transcends National Boundaries | NowTV (30th July 2023)

Reign, a prominent retailer in high-end shopping malls in Hong Kong and Japan, specializes in selling caviar, whisky, and limited edition Picasso x Moutai liquor gift sets. In recent years, Samuel has identified business opportunities in the ASEAN region and has collaborated with Shopee to expand into new markets.

TVB News Interview (29th July 2023) - REIGN DIGITAL ART